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What you get by signing up

Our newsletter focuses on our goal of translating the cutting edge of the science of strength training and longevity in general into something accessible, digestible, and actionable for everyone.

Benefits of strength training

High Intensity Strength Training (HIT) has amazing health effects, whether for amateur athletes, competitive athletes or people with heart problems. We present you the latest science in an actionable format.

Latest on nutrition science

Nutrition is almost like religion. We present you with the current state of science value-free with tips and tricks that are actually applicable.

Improving quality of life

Our vision is to increase your quality of life with innovative strength training as one of the pillars of longevity. Other topics include but are not limited to the three other health pillars: nutrition, sleep and mindfulness.

Examples of our latest insights

Franchise

Warum das AURUM Franchise eine Alternative zu Executive MBA sein könnte?

Du überlegst gerade, wie du beruflich den nächsten Schritt wagen kannst und hast Executive MBA oder Mini MBA ins Auge gefasst? Es ergibt durchaus Sinn, über einen MBA-Studiengang nachzudenken, denn es gibt viele Gründe, die dafür sprechen: neue betriebswirtschaftliche Fähigkeiten entwickeln, ein besseres Business-Netzwerk aufbauen, den Lebenslauf verbessern und schliesslich Vermögensaufbau. Wenn dies deine Gründe sind, solltest du über einen weiteren Weg nachdenken: Franchise Business als Alternative zu Executive MBA.

Sep 24, 2023

Julian Massler

Wellbeing

Prolonged sitting is unhealthy – how to counteract a sedentary job

How many hours a day do you spend sitting? If you work in an office or have another sedentary job, it's likely around 8 hours or more. It has been known for several years that sitting is unhealthy and increases the risk of certain diseases. But what can you do about it? Quitting your job might be an option, but certainly not the most sensible solution. We'll show you other ways to counteract a sedentary job.

Sep 21, 2023

Egle Paulauskaite

Muscle Gain

Muscle building – men over 50 - is it even possible?

Do men go through menopause too? And is muscle building as challenging for men as it is for women? Today, we'll explore whether testosterone levels drop significantly with age, making it nearly impossible for men to build muscle despite strength training.

Sep 15, 2023

Egle Paulauskaite

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